Western Power

Producer: Renier Ridgeway
Director: Michael Matthews
DOP: Pierre De Villiers
Agency: 303 – Mullenlowe ‘Perth Australia
Production Company: Silver Lining Pictures
Animatronics: Graham Press, The Creature Shop

303 MullenLowe worked strategically with Western Power to develop the safety platform, 360 AWARE, which encourages contractors to check their environment or work sites effectively to identify risks. To launch the campaign, safety ambassador Al the Owl delivers the campaign’s key message: “Before anything risky, look 360.”

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